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Vipu joins Siloy in shared ambition to lead the European HubSpot market

Today, Siloy, a fast-growing European HubSpot platform, and Finnish HubSpot partner Vipu announce that they are joining forces. With Vipu on board, Siloy strengthens its presence in the Nordics, one of its key markets. Vipu brings deep HubSpot expertise with a human approach. Their high standards and proven quality make them a perfect match for Siloy.
HubSpot Partner Vipu joins Siloy

Vipu is one of HubSpot’s founding partners in the Nordics, serving B2B companies with the implementation of HubSpot in sales, marketing and customer service. Their office is located in Espoo, Finland. Vipu joins Invise, based in Sweden, in further strengthening Siloy’s presence in the Nordics. With the addition of the Vipu team, Siloy now has 180 employees in total, of which 80 employees are in the Nordics.

We believe in the strength of working together to meet high standards. For our clients, we build bridges between marketing, sales and management to realise their full growth potential. By joining Siloy, we take the next step as a company to achieve scalability, gain access to broader expertise and become part of a great organisation which is at the forefront of AI developments. The rapid growth of Siloy in the European market underlines their ambition and ‘lean-forward’ mentality.

Scherm­afbeelding 2026-02-09 om 16.46.37 Jussi LiimatainenCEO Vipu

Camilla Agardh, CEO of Siloy: “We are proud to welcome such a strong player. Vipu is a valued partner of HubSpot in Finland, which is a valuable stamp of approval. Their quality standards are high, they have very strong technical expertise, and we share the same people-centric approach. I look forward to working closely with Jussi and the Vipu team to set strategy in the Nordics. As a company, we are building scalability and expanding our international presence – all driven by our vision: exploring your possibilities for tomorrow, today. Vipu joining Siloy is a perfect example of how we’re turning that vision into reality.”

Siloy is on a mission to build a future that lasts – with quality as its foundation, people at heart and AI as its driving force. With Vipu joining the fold, the team now numbers over 180 talented employees. From the Nordics to the Benelux and DACH regions, Siloy is not just growing, it's charting new paths and turning tomorrow’s possibilities into today’s momentum.

About Vipu

Vipu was founded in 2007 in Helsinki, Finland and is one of HubSpot’s first partners in the Nordic region. The company has a strong track record of being a forerunner in adapting HubSpot technology to benefit clients’ commercial operations. Using client data and technology to improve clients’ business is our core competence. Typical project types are: integrating ERP and other business systems with HubSpot, building aligned sales and marketing practices, developing sales and marketing analytics. Vipu plays an instrumental role as a cutting-edge HubSpot technology and revenue operations specialist.
 

About Siloy

Siloy is a leading European HubSpot partner, uniting the expertise of Webs, Trialta, Invise, Chili Digital, Conversion Crew and now Vipu under one brand. With over 180 experts in HubSpot customer experience in Finland, Sweden, Germany, the Netherlands and Switzerland, Siloy supports organisations in optimising the customer experience using cutting-edge technology at the forefront of AI.
 

For questions about this press release, please contact us at info@siloy.com

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